As Lead UX/UI Designer at Pod Point, I maintain and enhance existing products like the Pod Point App while designing new features to shape the company’s future. With the rise of electric vehicles, the demand for better charging solutions brings unique challenges, requiring innovation and a deep understanding of user needs.

Working in this fast-evolving industry means constantly adapting to new complexities. Since joining in 2020, I’ve helped build a unified design system, ensuring consistency across platforms. My focus is on creating intuitive, user-friendly experiences that drive both product and industry growth.

As Lead Web3 UX/UI Designer at Loki.code, I simplify the complexities of blockchain to create an intuitive DevOps platform for dApp developers. Our tools help teams manage, compile, test, and deploy smart contracts efficiently, catering to both Web2 developers transitioning into Web3 and experienced blockchain engineers. This user-focused approach led to Loki.code being selected for the Techstars Web3 Accelerator.

Originally a visual programming tool for smart contracts, Loki.code evolved into a full-featured platform for decentralized teams. My expertise in Web3 and developer workflows has helped shape a product that enhances collaboration and streamlines the smart contract lifecycle.

As the designer for Fana's Kitchen, an authentic Italian restaurant in Sydney, Australia, I focused on telling their story and showcasing their menu to attract more customers. I led the website design and development, ensuring it effectively presented their food offerings and catering services.

To enhance the visual appeal of the menu, I directed AI-generated food photography, crafting prompts to produce images that closely resemble the actual dishes. This innovative approach allowed us to display the restaurant's creations in a compelling and authentic manner.

As a UX/UI Designer at SAM Labs, I led the redesign of SAM Space, the flagship app across multiple platforms (iOS, Android, Windows, and Chromebook). My focus was on enhancing the user experience for teachers and students while ensuring smooth integration with existing content and hardware.

I worked closely with teachers, users, and our UX researcher to gather insights, and collaborated with departments like content and manufacturing to ensure consistency across the entire product ecosystem.

At Meccanoplastica Group, I designed concept icons for the touchscreen interfaces of their innovative plastic processing machines. These machines use three technologies: extrusion blow moulding, injection blow moulding, and stretch blow moulding for PET preforms.

My role was to create clear, intuitive icons that enhance the user experience on these advanced machines.

As a founding designer at ORDERLY, I led the design of an all-in-one inventory management platform for the hospitality industry. Many businesses still relied on outdated ordering methods, so we built a seamless solution to streamline stock and supplier management. The MVP was designed and launched within a fast-paced three-month timeline.

Focusing on real user needs, we prioritized an intuitive, responsive interface optimized for restaurant workflows. I worked closely with developers to ensure a smooth transition from design to product, refining the platform through user testing and feedback post-launch.